Decentraland’s popularity stems largely from the fact that it’s accessible via desktop and thus does not require a virtual reality (VR) headset, but it’s prone to causing computer crashes. After selecting your destination, you’d be sent off to the surreal world of Decentraland – assuming your computer is able to handle the intense amount of data processing that’s required. MVFW featured activations from industry giants including Dolce & Gabbana, Estée Lauder, Tommy Hilfiger and Forever 21.Įach of those virtual brand experiences could be accessed by clicking on a link, which included a set of coordinates, on the MVFW homepage. Many high-end brands, ever-attentive to technological trends and consumer demand, have begun to invest heavily in the metaverse. “Directed by tastemakers, powered by metaverse experts, and curated by fashion insiders, Metaverse Fashion Week celebrates digital wearables by connecting top, real-world fashion brands with digital wearables designers to bridge luxury fashion into the metaverse.” “Inspired by New York Fashion Week, Metaverse Fashion Week is a first-of-its kind metaverse event showcasing digital wearables,” reads a blurb on the MVFW website.
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